People spend a lot of time thinking about fonts to use when creating promotional products (e.g personalised promotional keyrings). Selecting the right font is important because unattractive or difficult-to-read fonts can turn prospects off and prevent them from understanding your message. You need a font that your audience will respond to best. It needs to be both eye-catching and easy to read. With so many fonts to choose from, making a decision can be difficult.
To help you out, we’ve compiled a list of the best fonts for your promotional products.
Montserrat is a font worth considering if you like clean lines but want something with a little personality. Its letters are geometrically simple and elegant, but it still looks modern and fun. It really shines for short chunks of text, especially in all caps.
Raleway is a highly readable, elegant font with geometric lettering that has a bit more personality than Monteserrat. It has a clean, modern and business-friendly design. The minimalist style of this font appeals to a broad audience.
Satisfy is a font that has the look of a timeless classic with a distinct modern twist. Use Satisfy to add a little pizazz to your design!
Abril Fatface is a stylish and fun font with a newsy feel. Its elegant visual appearance, with curves and strong contrast, is highly readable and attracts reader attention.
Amadeus is a fancy, captivating font with a bold yet feminine flair. It works well with products displaying feminine qualities.
Amatic SC is a simple but effective hand-drawn all caps font with a humanistic feel and great readability. It’s an awesome choice for a text that needs to stand out.
Arvo is a geometric monolinear-ish font with a tiny bit of contrast. This font comes close to meeting all the requirements for friendly but strong characters and high readability.
Boecklins Universe is a font distinguished by floral forms and is intended for use in large sizes. It’s easy to read, but the decorative appearance is more prominent.
Dancing Script is a perky font with a friendly, casual and spontaneous look.
Delius Unicase is a fun, all-caps comic book lettering font.
Droid Sans is a font with a neutral but friendly appearance. It’s easy to read because of its neutral shapes, lack of details at the ends and standard thickness.
Henny Penny is a font with a lot of character and subtle quirkiness. It’s a casual, friendly and playful decorative font that’s especially appealing to kids.
Just Me Again Down Here
Just Me Again Down Here is a “messy” handwriting font with irregularities and mixed capitals. It has a very personal and fresh feel to it.
Knewave is a bold, painted font that grabs and holds the reader’s attention.
Lobster is a snazzy font with neat details and a strong personality. It conveys friendliness and has an endearingly warm feel. This font appeals to a wide range of audiences and works well as a retro or vintage element.
Mansalva is a friendly hand-lettered font that is suitable for personalised notes and informal text.
Nickainley Normal is a modern handwriting font with a fun personality and a hint of classic and vintage.
Sancreek is a fancy, modern take on some of the nineteenth-century wooden poster fonts.
To sum up
Understanding which fonts are the easiest to read and draw attention can provide you with a competitive advantage and aid in maintaining brand awareness. The fonts you select should be consistent with your brand and make your products appealing to customers and prospects.